What the advertiser needs to know is not what is right about the product but what is wrong about the buyer. Neil Postman More Quotes by Neil Postman More Quotes From Neil Postman When a population becomes distracted by trivia, when cultural life is redefined as a perpetual round of entertainments, when serious public conversation becomes a form of baby-talk, when, in short, a people become an audience, and their public business a vaudeville act, then a nation finds itself at risk; culture-death is a clear possibility. Neil Postman risk baby people What Orwell feared were those who would ban books. What Huxley feared was that there would be no reason to ban a book, for there would be no one who wanted to read one. Orwell feared those who would deprive us of information. Huxley feared those who would give us so much that we would be reduced to passivity and egoism. Orwell feared that the truth would be concealed from us. Huxley feared the truth would be drowned in a sea of irrelevance. Neil Postman truth fear book Once you have learned to ask questions - relevant and appropriate and substantial questions - you have learned how to learn and no one can keep you from learning whatever you want or need to know. Neil Postman learning teaching teacher Americans no longer talk to each other, they entertain each other. They do not exchange ideas, they exchange images. They do not argue with propositions; they argue with good looks, celebrities and comercials. Neil Postman arguing looks ideas Television is altering the meaning of 'being informed' by creating a species of information that might properly be called disinformation. Disinformation does not mean false information. It means misleading information - misplaced, irrelevant, fragmented or superficial information - information that creates the illusion of knowing something, but which in fact leads one away from knowing. Neil Postman creating knowing mean Children enter school as question marks and leave as periods. Neil Postman reading education children Embedded in every technology there is a powerful idea, sometimes two or three powerful ideas. Like language itself, a technology predisposes us to favor and value certain perspectives and accomplishments and to subordinate others. Every technology has a philosophy, which is given expression in how the technology makes people use their minds, in how it codifies the world, in which of our senses it amplifies, in which of our emotional and intellectual tendencies it disregards. Neil Postman technology powerful philosophy If students get a sound education in the history, social effects and psychological biases of technology, they may grow to be adults who use technology rather than be used by it. Neil Postman adults technology sound It is a mistake to suppose that any technological innovation has a one-sided effect. Every technology is both a burden and a blessing; not either-or, but this-and-that. Neil Postman technology blessing mistake If parents wish to preserve childhood for their own children, they must conceive of parenting as an act of rebellion against culture Neil Postman parenting childhood children Our politics, religion, news, athletics, education and commerce have been transformed into congenial adjuncts of show business, largely without protest or even much popular notice. The result is that we are a people on the verge of amusing ourselves to death. Neil Postman news culture people It is not necessary to conceal anything from a public insensible to contradiction and narcotized by technological diversions. Neil Postman diversion technological contradiction At its best, schooling can be about how to make a life, which is quite different from how to make a living. Neil Postman family love life We are more naive than those of the Middle Ages, and more frightened, for we can be made to believe almost anything. Neil Postman middle age believe There is no way to help a learner to be disciplined, active, and thoroughly engaged unless he perceives a problem to be a problem or whatever is to-be-learned as worth learning, and unless he plays an active role in determining the process of solution. Neil Postman roles play way People in distress will sometimes prefer a problem that is familiar to a solution that is not. Neil Postman problem inspirational people Everything we know has its origins in questions. Questions, we might say, are the principal intellectual instruments available to human beings. Neil Postman instruments intellectual might Through the computer, the heralds say, we will make education better, religion better, politics better, our minds better — best of all, ourselves better. This is, of course, nonsense, and only the young or the ignorant or the foolish could believe it. Neil Postman ignorant mind believe Everything in our background has prepared us to know and resist a prison when the gates begin to close around us . . . But what if there are no cries of anguish to be heard? Who is prepared to take arms against a sea of amusements? To whom do we complain, and when, and in what tone of voice, when serious discourse dissolves into giggles? What is the antidote to a culture's being drained by laughter? Neil Postman laughter voice sea But it is much later in the game now, and ignorance of the score is inexcusable. To be unaware that a technology comes equipped with a program for social change, to maintain that technology is neutral, to make the assumption that technology is always a friend to culture is, at this late hour, stupidity plain and simple. Neil Postman technology ignorance simple
