Amy Cuddy Professions : Social Psychologist Born : 1972 Browse All Authors Top 42 quotes by Amy Cuddy People judge you really quickly, at first just on your facial features. There are two dimensions - warmth and competence. You can think of them as trustworthiness and strength. They're first judging you on warmth; evaluating whether or not you are trustworthy. That's much more important to them than whether or not you're competent. Amy Cuddy judge you strength people Authenticity doesn't just mean you're not filtering what you're saying, it's about being able to know and access the best parts of yourself and bring them forward. Amy Cuddy saying yourself best you Practice smiling by holding a pencil between your teeth for twenty minutes. Amy Cuddy smiling pencil your practice What I most want you to understand is that your body is continuously and convincingly sending messages to your brain, and you get to control the content of those messages. Amy Cuddy control understand you brain I want people to be able to influence themselves. We convince ourselves, and that allows us to convince others. Amy Cuddy others influence want people It's not uncommon for people to overvalue the importance of demonstrating their competence and power, often at the expense of demonstrating their warmth. Amy Cuddy competence importance power people Politicians are very experienced - maybe too experienced - at using body language to signal power and competence. But what these politicians are much more likely to struggle with, or just neglect to do altogether, is communicate warmth and trustworthiness. Amy Cuddy language body power struggle I sometimes work with a communications and media training firm called KNP Communications. It's nice to bring the research to the practitioners; I learn a lot watching how they put it into practice, and I know they like to be on top of what's happening on the research front. Amy Cuddy training research work sometimes A lot of politicians, not surprisingly, hire consultants to help them with their nonverbals, presence, generally how they come across. Amy Cuddy presence politicians help how Being a comfortable public speaker, which involves easily being able to go off-script, strongly signals competence. Amy Cuddy being go competence comfortable There is no one who is present all the time, but you work on becoming present when you are interacting with people who are working for you, being able to hear them without a sense of threat, to go into those meetings with confidence and not arrogance. Amy Cuddy you confidence work time People want to feel understood by their leaders. Amy Cuddy feel understood want people I'm good enough; I'm smart enough. Self-affirmation is where people list their core values. These are things that really make them who they are. Amy Cuddy good smart enough people Entrepreneurs are more likely to be successful if they're able to be present while pitching their ideas. It's about maintaining presence during big challenges - very high stakes moments with some component of social judgment. Everyone has them, whether they're entrepreneurs or not. Amy Cuddy high moments challenges ideas You have to buy what you're selling. If you don't buy what you're selling, nobody will. Amy Cuddy nobody will you selling When you walk into those situations that have a lot of conflict in them, the first thing to do is to be present enough to allow the other person to speak first. You're not giving power away; you're actually allowing them to feel seen and understood. Amy Cuddy walk feel you power When you have a novel, exciting finding, that gets attention. People are going to push back, and that's honestly how science should work. Amy Cuddy you work science people If you're going into finance, you might be dealing with a lot of sexism and a lot of alpha behavior. How are you going to deal with that? How are you going to feel powerful and comfortable with being who you are? Amy Cuddy feel you finance behavior I would never encourage anyone to adopt a contractive posture. It's not good for you physically. It's not good for you psychologically. Amy Cuddy encourage never good you People have a lot of control over their ability to rise to the occasion and to show their best or their aspirational selves. Amy Cuddy rise control best people Similar Authors Gustave Le Bon social-psychologist Geert Hofstede social-psychologist All Authors