Brand is much more than a name or a logo. Brand is everything and everything is brand Dan Pallotta More Quotes by Dan Pallotta More Quotes From Dan Pallotta We have a visceral reaction to the idea that anyone would make very much money helping other people. Interesting that we don't have a visceral reaction to the notion that people would make a lot of money NOT helping other people. Dan Pallotta motivation inspiration helping-others The next time you're looking at a charity, don't ask about the rate of their overhead; ask about the scale of their dreams - their Apple-, Google-, Amazon-scale dreams - how they measure their progress toward those dreams, and what resources they need to make them come true, regardless of what the overhead is. Dan Pallotta google apples dream People are yearning to be asked to use the full measure of their potential for something they care about. Dan Pallotta care use people While business advertises, charity is taught to beg. While business motivates with a dollar, charity is told to motivate with guilt. While business takes chances, charity is expected to be cautious. We measure the success of businesses over the long term, but we want our gratification in charity immediately. We are taught that a return on investment should be offered for making consumer goods, but not for making a better world. Dan Pallotta dollars guilt long Our generation does not want its epitaph to read, 'We kept charity overhead low.' We want it to read that we changed the world. Dan Pallotta our-generation change world Everyone wants charities to spend as little as possible on overhead. That's backwards. Overhead is what drives growth. If charities can't grow, they can't solve problems. So overhead is a good thing. And I'm overhead. Dan Pallotta fundraising charity growth What's important is how we use our time on this earth, not how conspicuously we give our money away. What's important is the energy and courage we are willing to expend reversing entropy, battling cynicism, suffering and challenging mediocre minds, staring down those who would trample our dreams, taking a stand for magic, and advancing the potential of the human race. Dan Pallotta race dream giving Philanthropy is the market for love. It is the market for all those people for whom there is no other market coming. Dan Pallotta philanthropy people If you put these five things together - you can't use money to attract talent, you can't advertise, you can't take risks, you can't invest in long-term results, and you don't have a stock market - then we have just put the humanitarian sector at the most extreme disadvantage to the for-profit sector on every level, and then we call the whole system charity, as if there is something incredibly sweet about it. Dan Pallotta risk sweet long When you prohibit failure, you kill innovation. If you kill innovation in fundraising, you can't raise more revenue. If you can't raise more revenue, you can't grow. And if you can't grow, you can't possibly solve large social problems. Dan Pallotta fundraising motivation inspiration The next time you're looking at a charity, don't ask about the rate of their overhead. Ask about the scale of their dreams. Dan Pallotta motivation inspiration dream We tell the for-profit sector, 'Spend, spend, spend on advertising until the last dollar no longer produces a penny of value,' but we don't like to see our donations spent on advertising in charity. Our attitude is, 'Well look, if you can get the advertising donated (at four o'clock in the morning) I'm okay with that, but I don't want my donation spent on advertising, I want it to go to the needy,' as if the money invested in advertising could not bring in dramatically greater sums of money to serve the needy. Dan Pallotta dollars attitude morning Your ability to stand up for your truth is a muscle, and the more you exercise it the stronger it gets. Dan Pallotta truth-is stronger exercise When you prohibit failure, you kill innovation. Dan Pallotta innovation We aren't upset when Paramount makes a $200 million movie that flops, but if a charity experiments with a $5 million fundraising event that fails, we call in the attorneys. So charities are petrified of trying bold new revenue-generating endeavors and can't develop the powerful learning curves the for-profit sector can. Dan Pallotta fundraising curves powerful When we show people that something is possible that they didn't think was possible it does more than just change things. It changes the way people think about the possibility of things changing. It helps them see that life is not the same day-after day, unsurprising, unending drudgery that so much of life teaches them that it is. And that is a huge contribution to their humanity. Dan Pallotta humanity people thinking You can't know if your values are being violated if you're ambiguous about what they are Dan Pallotta ambiguous ifs knows The things we’ve been taught to think about giving and about charity and the nonprofit sector are actually undermining the causes we love and our profound yearning to change the world. Dan Pallotta us And when your phone rings, pick it up. Open yourself up to the possibility a phone call offers. Discover this remarkable device called the telephone. It will give you a serious competitive advantage. Dan Pallotta phone-call phone yourself you It's time to stop obsessing about overhead and start focusing on progress. Change charity, and charity can change the world. Dan Pallotta change-the-world change time world
