For many years, we have repeated that the direct-to-consumer channel is growing and capturing a larger share of our customers' wallet. Richard Hayne More Quotes by Richard Hayne More Quotes From Richard Hayne Repositioning a brand is never easy and rarely without pain. I believe the Urban brand is making the necessary changes that will allow it to more fully engage its traditional customer and return to solid profitability. Richard Hayne never pain easy believe I invite you all to visit our new Harold Square or Space 98 stores in New York. I think you'll agree with me that these stores have a distinct Urban Outfitters personality, with fresh, exciting product and an experience that resonates with the 18 to 28 year old urban-dwelling customer. Richard Hayne me you experience personality While stores continue to be a very important part of our business, there is no mistaking the fact that the customers' shopping preference, measured by both traffic and sales, continues to move to a virtual experience. Richard Hayne traffic shopping experience business Terrain has seen a strong uptick in brand awareness and direct-to-consumer traffic from their inclusion in the Anthropologie Group. Richard Hayne brand group traffic strong Over time, demand from Registry should help support the home product expansion initiative and vice-versa. Richard Hayne help support home time
