Human beings, thanks to culture and genetics, are inclined to be pessimistic, fearful, skeptical and believers in conspiracy theories. We also don't like change. Seth Godin More Quotes by Seth Godin More Quotes From Seth Godin Great work is always shunned at first. Seth Godin great-workfirsts When kids grow up wanting to be you, you matter. Seth Godin growing-upgreatnesskids Saying 'no' or even 'stop' is the hallmark of the professional you want on your team. Seth Godin saying-noteamwant Genius is the act of solving a problem in a way no one has solved it before. Seth Godin geniusproblemway If it's worth doing, it's worth doing well. Seth Godin chinese-proverbworth-waiting-forbest-effort That's why there's lots and lots of kinds of hot sauces, and not so many kinds of mustard. Not because it's hard to make interesting mustard - you could make interesting mustard - but people don't, because no one's obsessed with it, and thus no one tells their friends. Seth Godin hot-saucepeopleinteresting And in a world where we have too many choices and too little time, the obvious thing to do is just ignore stuff. And my parable here is, you're driving down the road and you see a cow, and you keep driving 'cause you've seen cows before. Cows are invisible. Cows are boring. Who's going to stop and pull over and say, oh, look, a cow? Nobody. Seth Godin obvious-thingschoiceslittles If you can raise money, you're never going to have trouble getting a job. Seth Godin raisestroublejobs Don't try to be the 'next'. Instead, try to be the other, the changer, the new. Seth Godin nextbusinesstrying I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third space. It's not work, it's not home. That's one of the engines of its spread. But at the same time he was doing that, he bet the farm to open more and more stores in any given town, and making it ubiquitous made it much easier to say to your friend, I'll meet you at Starbucks. Seth Godin spacedecisionhome The only long-term motivation is self motivation. So hire people who are self motivated and get out of their way. Seth Godin motivationselflong Marketing begins before the product is launched. Seth Godin marketingbusinessinspiring Will you succeed because you are more well-rounded than others? Because you fit in better than everyone else? Bloody unlikely. We succeed when we are trusted to be the best at what we do. Seth Godin fitsucceedbeing-the-best Habits are where our lives and careers and bodies are made. Seth Godin habitcareersbody If you're passionate, be passionate enough to fail. Fail small, accept responsibility, repeat. The people who make change are the survivors of serial failure. Seth Godin survivorresponsibilitypeople The way you make something happen is to do something that a fool could screw up. Seth Godin screw-upsfoolway That's your opportunity - to approach your work in a way that generates unique learning and interactions that are worth sharing. Seth Godin uniqueopportunityway And it turns out that tribes, not money, not factories, that can change our world, that can change politics, that can align large numbers of people. Not because you force them to do something against their will. But because they wanted to connect. Seth Godin our-worldnumberspeople When you are trusted because you care, it's quite likely the revenue will take care of itself Seth Godin revenuetake-carecare Stop trying to find the formula that will instantly make your idea into a winner. Instead of being scientists, the best marketers are artists. They realize that whatever is being sold is being purchased, because it creates an emotional want, not because it fills a simple need. Seth Godin emotionalartistsimple
