I am someone who places great value on the detail. That was always the case, even in my days as a racing driver. Niki Lauda More Quotes by Niki Lauda More Quotes From Niki Lauda Ultimately, an aircraft owner does not want to have to deal with all the intricate details which are necessary for the business. Niki Lauda detailsdoewant If you are a straightforward racing driver you should always see your limits. You have to be objective and not come up with any bullshit. Niki Lauda bullshitracinglimits Jean Todt's system will never succeed, not even with Michael Schumacher. Niki Lauda schumachersucceedracing If you are for a long time at the top you've basically achieved everything you wanted to. Then the ball's breaking stuff starts to be too much: it's not what you do in the car, it's what you do outside the car - the press conferences, the interviews, the sponsorship commitments, the marketing appearances - that sadly go up to a level that the whole package, including the risks you take, the workload you do to get the car to work and for you to be quick in the races, it becomes too much. Niki Lauda racelongcommitment Business is much less transparent than a win in a Grand Prix; in a race you drive over the finishing line first and you have won. In business it is different. Niki Lauda finishingracewinning When you have the chance to fight for victory or a podium finish, you have the motivation to push that extra bit out of yourself. Niki Lauda victorymotivationfighting When you have something in black and white, you can deal with it quicker. Niki Lauda black-and-whiteblackwhite I always go extreme ways. Niki Lauda extremesway You must always aim for further growth. Niki Lauda aimgrowth Running an airline is a normal job. Racing is more. Niki Lauda racingrunningjobs This aircraft tops everything. All the others look old as compared to this one. Niki Lauda aircraftlooks I employ 20 people in Vienna. The other 130 coworkers are pilots and flight companions. The Overhead is limited with me. Reduces naturally the costs of my fliers. Niki Lauda viennacostpeople Sebastian [ Vettel] can also learn to be more laid-back. It's never too late to learn. He's got some way to go. He's young and will turn out well. I'm not worried about that. He'll raise the bar ever higher. Niki Lauda laid-backbarstoo-late The air travel industry moves into a new phase every five to six years. Niki Lauda airyearsmoving Airlines go in the long run at the competition to reason. For the passenger the competition is good, because each competitor tries to undercut the other one. Niki Lauda competitionrunninglong It was the same with Schumacher: the need for the adrenaline rush, to push himself to the limit was always there. So without a Formula One car to race with he went on to do motorcycle racing and other stupid things, and obviously that wasn't enough to keep him happy, so he had a problem to sort out and returning to racing was his answer to the problem. Niki Lauda carracestupid The crucial point is always the own cost structure. Therefore I created a Low Cost alliance with air Berlin. Niki Lauda alliancescostair In Germany air became generally accepted Berlin in this area. It operated with 45 airplanes within the Low Cost range from Germany, and is one the most successful carriers in Europe. Niki Lauda airplanesuccessfuleurope Vienna is the gate to Eastern Europe. Niki Lauda easternviennaeurope The alliance with air Berlin is attractive for me. I can use the whole sales network of the air Berlin and 24 percent of my own airline at air Berlin sold. Niki Lauda alliancesuseair
