I don't like creating software anymore. It's too exact. It's like karate; there's no room for error. John Maeda More Quotes by John Maeda More Quotes From John Maeda Technological advances have always been driven more by a mind-set of 'I can' than 'I should' Technologists love to cram maximum functionality into their products. That's 'I can' thinking, which is driven by peer competition and market forces But this approach ignores the far more important question of how the consumer will actually use the device focus on what we should be doing, not just what we can. John Maeda competition focus thinking Really great products, like @nest, have #design baked in from the beginning instead of slapped on at the end. John Maeda nests design ends Anyone with a computer and a design program can create a page layout. But unless you're trained in design, it won't look very good and it won't communicate very well. John Maeda design pages looks No place in the US better exemplifies the ethos to engineer new digital technologies than Silicon Valley John Maeda ethos valleys technology All artists yearn to struggle, when they struggle they know they're alive. John Maeda artist struggle motivational Apple products aren't simple technologies by any stretch, but there is a beautiful simplicity to them. John Maeda technology simple beautiful Design is about crafting an experience that is unfamiliar enough to feel novel, yet familiar enough to instill confidence. John Maeda design novel enough Think of the computer as a spiritual space for thinking. John Maeda space spiritual thinking The simplest way to achieve simplicity is through thoughtful reduction. John Maeda thoughtful simplicity way I have a confession: I'm not a man of simplicity. I spent my entire early career making complex stuff. Lots of complex stuff. John Maeda simplicity careers men People who can focus, get things done. People who can prioritize, get the right things done. John Maeda focus done people In the '70s and '80s there was an attempt in K-12 to teach science through art or art through science. The challenge today is how do you build the ethos of art and design into the academy of science. John Maeda ethos design art One of the challenges to our nation today is overcoming the notion that art is kind of a nice-to-have, when in reality art is a need-to-have. John Maeda challenges reality art Museums are important. Design and art schools are important because they show how it should be done at the highest level of quality. Once people are exposed to quality, they recognize it right away and they appreciate it. People's tastes are changed by exposure to quality. Unless they can see it they can't want it. That's the brilliance of Apple - they provide quality in design. John Maeda appreciate art school Information is expanding daily. How to get it out visually is important. John Maeda expanding information important How do we slow down what matters the most and speed up what benefits change and progress? We don't want to impede progress, but we are seeking reconnection to ourselves, to each other, and with the world. John Maeda progress what-matters cities Research universities need excellent means to communicate and express their results to regular people. John Maeda research mean people The artist needs to understand the truth that lies at the bottom of an enigma. John Maeda artist lying needs Art is a conduit toward human needs and perception. John Maeda perception art needs Videogames are indeed design: They're sophisticated virtual machines that echo the mechanical systems inside cars. John Maeda echoes car design