I honestly think I'm the kind of person that is driven by fear of failure rather than striving for success. I tend to go to bed scared and wake up terrified. Anthony Noto More Quotes by Anthony Noto More Quotes From Anthony Noto It was something that really took a while for us to convince them that we were the right partner, and really gain the confidence that we could make that long-term commitment, were super excited to have got to this point. Theyre building something thats unprecedented, and I think the impact it could have (on SoFi) will be equally unprecedented. Anthony Noto sports I really had a front-row seat on seeing the impact (the NFL) could have on a business like ours, its a small component of our overall marketing budget and our overall spending budget, but the benefit we get from reallocating the investment into this from other things is magnitudes greater. Anthony Noto sports Its a result of Rogers vision back in 2008 and 09 when he established he wanted the LA market to be not just another stadium, but to be this iconic destination, stan and Dean are bringing it to life in a way that no one could truly comprehend when Roger laid out the vision. Anthony Noto sports Today, I think a CFO needs to be more of an operating CFO: someone who's using the financial data and the data of the company to help drive strategy, the allocation of capital, and the management of risks. Anthony Noto drive think management today The only way people can really be excellent is with truth, so you have to have a CFO who will have the intellectual capacity and conviction to tell you you're wrong and try to support that with data. Anthony Noto you support truth people