If you don't have people that care about usability on your project, your project is doomed. Jeff Atwood More Quotes by Jeff Atwood More Quotes From Jeff Atwood You can achieve a shallow local maximum with A/B testing - but you'll never win hearts and minds. Jeff Atwood mind winning heart In software, we rarely have meaningful requirements. Even if we do, the only measure of success that matters is whether our solution solves the customer's shifting idea of what their problem is. Jeff Atwood technology meaningful ideas We have to stop optimizing for programmers and start optimizing for users. Jeff Atwood software-engineering programming computer Teaching peers is one of the best ways to develop mastery. Jeff Atwood mastery peers teaching Writing code? That's the easy part. Getting your application in the hands of users, and creating applications that people actually want to use - now that's the hard stuff. Jeff Atwood creating writing hands The whole HTML validation exercise is questionable, but validating as XHTML is flat-out masochism. Only recommended for those that enjoy pain. Or programmers. I can’t always tell the difference. Jeff Atwood differences pain exercise