It is a company's customers who effectively control what it can and cannot do. Clayton Christensen More Quotes by Clayton Christensen More Quotes From Clayton Christensen Innovation simply isn't as unpredictable as many people think. There isn't a cookbook yet, but we're getting there. Clayton Christensen innovationpeoplethinking The answer is the disruptive innovator, an outsider, who creates a product or service for the non-existing consumer in a non-existing market for almost no profit. Clayton Christensen outsidersinnovationanswers We don't hire ministers or priests to teach and care for us. This forces us to teach and care for each other - and in my view, this is the core of Christian living as Christ taught it. Clayton Christensen carechristianviews Lets take the best of our ideas from Global Drucker Forum, and the best of our language, and then focus and clarify. Clayton Christensen focuslanguageideas Because these firms listened to their customers, invested aggressively in new technologies that would provide their customers more and better products of the sort they wanted, and because they carefully studied market trends and systematically allocated investment capital to innovations that promised the best returns, they lost their positions of leadership. Clayton Christensen trendsinnovationtechnology There needs to be conviction and action behind rules. Clayton Christensen convictionactionneeds Government mandates, incidentally, are likely to distort rather than solve the problem of finding a market. I would, therefore, force my organization to live by its wits rather than to rely on capricious subsidies or non-economic-based regulation to fuel my business. Clayton Christensen fuelgovernmentorganization I have healed the sick by the power of the God. I have spoken with the gift of tongues. Clayton Christensen healedtonguesick You may hate gravity, but gravity doesn't care. Clayton Christensen zero-gravitycarehate ...it's easier to hold to your principles 100% of the time than it is to hold to them 98% of the time. Clayton Christensen easierprinciplescharacter Its actually really important that you succeed at what youre succeeding at, but that isnt going to be the measure of your life. Clayton Christensen succeedimportant As I have studied the Bible and the Book of Mormon, I have come to know through the power of the Spirit of God, that these books contain the fullness of the gospel of Jesus Christ. Clayton Christensen spiritbookjesus Focus is scary—until you realize that it only means turning your back on markets you could never have anyway. Sharp focus on jobs that customers are trying to get done holds the promise of greatly improving the odds of success in new-product development. Clayton Christensen oddsjobsmean One quarter of Medicare beneficiaries have five or more chronic conditions, sees an average of 13 physicians each year, and fills 50 prescriptions per year. Clayton Christensen physiciansaverageyears Watching how customers actually use a product provides much more reliable information than can be gleaned from a verbal interview or a focus group. Clayton Christensen groupsfocususe This is one of the innovator’s dilemmas: Blindly following the maxim that good managers should keep close to their customers can sometimes be a fatal mistake. Clayton Christensen good-manmistakesometimes Ultimately, when you come up with a classification scheme that is collectively exhaustive and mutually exclusive, then the theory can become what Kuhn called a paradigm. Clayton Christensen schemescome-uptheory In a large successful company where your power base as CEO isn't all that secure, it's hard for a CEO to pursue a truly disruptive strategy. Clayton Christensen ceostrategysuccessful The important thing is that over time, scientific progress transforms things that used to have to be dealt with in a problem-solving mode down to the pattern-recognition space; and from pattern recognition into the rules-based mode. This is the mechanism by which less-trained people are enabled to do more sophisticated things. This is always the way disruption happens. It enables a larger population of less-experienced people to do more sophisticated things. Clayton Christensen progressspacepeople There are other dimensions of biotechnology. If you think of biotechnology like the Internet, it's not a category - it's an infrastructure that can be deployed to sustain or disrupt. In health care, the most complex problems at the high end have to be dealt with in a problem-solving mode by the best, most experienced physicians you can find. Clayton Christensen physicianscarethinking
