It’s not so much to do with strategy and positioning as it is just a fun film, ‘It’s about family and everyone has that experience and can relate to a lot of what’s in the film and the way people care for each other in the story.

Nick Carpou

Categorized in : Entertainment

With these characters that have reached a level of ubiquity in our culture, these movies continue to create this want to see.

It's no secret that people were anticipating a reunion of [ Damon... by Nick Carpou

It's no secret that people were anticipating a reunion of [ Damon and Paul Greengrass ].

Illumination just has a way of creating 'want to see' movies, they make movies that resonate with audiences.

The magic of the Blumhouse model is that it allows us to be subversive and think outside the box when it comes to interesting audiences.

She is absolutely a bankable movie star, it’s another number one... by Nick Carpou

She is absolutely a bankable movie star, it’s another number one opening for her.

This is a challenging play time for adult-oriented films, the film is definitely a throwback to an old fashioned way of creating atmosphere and layering tension. It's visually stunning and genuinely creepy.

Amy Schumer is absolutely a star, based on exit polling, after the humor, she's the second biggest reason people went out to see the film.

I'm not sure the public is mindful of what films cost, they're more concerned with how they resonate, chris is able to produce films that speak to families, to children, to people everywhere.

They're everywhere, those yellow guys, in a way they exist in the culture without even having a film attached to them.

People loved the first movie and it resonated well beyond that $65 million that the first film did, this was original [intellectual property] for us and to be able to build on the first film and expand its popularity is pretty amazing.