Platforms - they come and go, but storytelling is forever.

Michelle Phan

Categorized in : Go Come And Go Forever Storytelling

Makeup is not a mask that covers up your beauty; it's a weapon that helps you express who you are from the inside.

your you makeup beauty

Makeup is no different than clothes and accessories - it's embellishments for your face. And it also gives you creative freedom. You get to have that moment in front the mirror every morning and give yourself self-love. You're making yourself up beautiful, which is essentially self-love.

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I believe that rejection is a blessing because it's the universe's way of telling you that there's something better out there.

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Success is like a lightning bolt. It'll strike you when you least expect it, and you just have to keep the momentum going. You have to strike when the iron is hot. So for me, I just kept striking and striking to polish out the sword that I was making.

me you hot success

Don't trust everyone, especially if they say, 'Trust me.'

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Just like hair frames our face, brows frame our eyes. I see so much potential in harmonized beauty whenever I see a woman who's not filling in her brows, and I just want to go in with my brow pencil and just be like, 'Filling in eyebrows, OK, done - look in the mirror and be inspired.' That's one of my pet peeves, but beauty is subjective.

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Whatever happens, I'll just keep moving forward. Like an avalanche.

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It's very easy to make a viral video, but longevity and consistency, that's hard.

make consistency hard easy

As my YouTube following grew, I was soon earning as much from advertising revenue as from waiting tables, so I quit my job. My boss thought I was crazy, which just made me more determined. In 2012, four years and 200 videos later, my channel was so successful that Google offered me $1 million to create 20 hours of content.

me boss crazy waiting

Anyone can wear glitter, even a woman in her 60s. It's all about techniques. Instead of applying glitter all over the face, you can just add a little to the inner corner of your eyes or on your brow bone, or even on your Cupid's bow. It just adds this magical element to your makeup.

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What inspired me to work so hard and to maintain my determination was seeing my mother. She was an immigrant and was struggling in America to make it by; that inspired me to work hard.

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That's the beauty about beauty; it's not like a tattoo. You can just wash it right off, and your skin is your canvas, so you can do something new the next day.

skin day you beauty

The beauty of the Internet is there's a niche market for everything, and if you can focus on it, you can build a sustainable and viable business of it.

you focus business beauty

Flipboard is really fun because it's like a digital magazine that lets you curate your favorite things and follow your favorite people. I do Instagram but not Vine. I love Vine, but I don't have time to browse through it. So when I'm on YouTube, I'll look up the 'best of Vine' compilations.

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I believe if religion brings you to a sense of peace, that's beautiful. But I also believe if religion's not your thing, that's fine, too, just so long as you're a good person and you find that one thing that leads you to peace and teaches you to have harmony with yourself and other people around you.

good you beautiful peace

When you read about the real history of where feminism comes from, it came from a very political point of view. I don't believe in bringing any politics to an idea like feminism. I love the idea that women should be celebrated, but I also believe men should be, too. We need both - yin and yang.

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Influence is the new power - if you have influence, you can create a brand.

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Every video I've made has an inspirational message behind it. Since day one, I thought, 'Okay, I want my audience to be, like, Disney members.' So if that's the case, I have to keep everything rated G.

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Seven years ago, in my first semester at college, the professors handed out MacBook Pros. With mine, I filmed a seven-minute tutorial on 'natural makeup' - just me, my laptop, and a cup of coffee. When, a week later, it clocked 40,000 Web views, I knew people were connecting with it, so I kept going. That moment changed my life.

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As one of the first creators on YouTube, I've been fortunate to sit in the front row, witnessing the remarkable evolution of digital media. The experiences and knowledge I've been afforded are invaluable, and I'm excited to take that skill set, together with Endemol Beyond, to build a reliable, reputable business.

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