Super Bowl I's how cavalier both CBS and NBC were about it, now, the last eight Super Bowls are the eight most watched programs in the history of American television. Gerald Eskenazi More Quotes by Gerald Eskenazi More Quotes From Gerald Eskenazi That guarantee was an undercurrent to the game, so much attention was given to the game that it immediately transcended any other major sport championship. Gerald Eskenazi top-news Don't forget, this still was the Sixties, long hair was controversial and the establishment was being given a battle from upstart newcomers, the symbolism was perfect, and it was all there. Gerald Eskenazi top-news Because the outcome was so dramatic, The AFL understood that it was intertwined with television, the game showed the grip television and The NFL could have on America. Gerald Eskenazi top-news