The most successful person is the one who is most inspired. That is true in food and in life. Ron Ben-Israel More Quotes by Ron Ben-Israel More Quotes From Ron Ben-Israel In the past few years, we've been doing amazing stuff with desserts. Pastry chefs have been using herbs and spices in their desserts. So vanilla cake doesn't have to be just vanilla, it can have a little thyme. Or you could have a custard with a little lavender in it, which is just amazing. Ron Ben-Israel amazing you cake past I have a showroom where we experiment with twelve cakes. We develop sketches and ideas for cakes for the next season. We work with the top fashion designers to see what type of lace they are using or work with the top florist for us to be able to make various sugar roses or flowers. Ron Ben-Israel flowers fashion work ideas Martha Stewart convinced me to have a business. She sometimes takes a very personal interest, and she kept saying, 'You have to open your own business,' and gave me chances. She took my cakes on 'The Oprah Winfrey Show.' I met a lot of people through her. Ron Ben-Israel me you business people The product I deliver is a luxury item. It's not cupcakes. A team of 10 works on my cakes. Ron Ben-Israel deliver product luxury team The process of making a wedding cake is complex on its own, from designing, mis-en-place, baking, frosting, structuring, decorating, to delivering. Ron Ben-Israel own baking wedding cake We used to be referred to as bakers and then we became known as cake decorators and now we are known as cake designers. I teach at the French Culinary Institute in New York and cake design is a legitimate profession. Ron Ben-Israel new teach cake design