The real success story of branding in recent decades has been the way in which companies have used their brands to turn the satisfaction of complex and even spiritual needs into commercial transactions. Simon Anholt More Quotes by Simon Anholt More Quotes From Simon Anholt Brands are the rock stars of commerce, and create many fans, both at home and abroad. Simon Anholt rocks stars home The only remaining superpower is international public opinion. Simon Anholt international public-opinion opinion The strengths of America's international standing continue to be innovation, opportunities and vibrancy. Simon Anholt innovation opportunity america
