The UFC makes about 99 percent of the money, and the rest goes to the fighters. That one percent ain't nothing compared to what they make on merchandising, on pay-per-view, and everything else they make around the world. Tito Ortiz More Quotes by Tito Ortiz More Quotes From Tito Ortiz I'm not a young kid struggling to get to the top. I've been to the top. I gotta look out for my best interests as a businessman in this fight game. At the end of the day, it is a business. I've got children to take care of; I've got bills to pay. Tito Ortiz best day business children Scott Coker, I've known him such a long time, he's always been a straight shooter. He's always been very, very respectful towards me. He understands the business. He understands marketing and how to push the fighters to make them superstars in a household environment. Tito Ortiz me business time long UFC, take me off your list. Take me off your Hall of Fame. Tito Ortiz your take me fame Chuck Liddell's a puppet. Tito Ortiz puppet chuck