There are times when you run a marathon and you wonder, Why am I doing this? But you take a drink of water, and around the next bend, you get your wind back, remember the finish line, and keep going. Steve Jobs More Quotes by Steve Jobs More Quotes From Steve Jobs Without death there would be very little progress. Steve Jobs progresscreativitywould-be Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves Steve Jobs loyal-customerseducationalsatisfaction We're not going to be the first to this party, but we're going to be the best. Steve Jobs partyinspirationalfirsts A brand is simply trust. Steve Jobs brands In most cases, strengths and weaknesses are two sides of the same coin. A strength in one situation is a weakness in another, yet often the person can't switch gears. It's a very subtle thing to talk about strengths and weaknesses because almost always they're the same thing. Steve Jobs two-sidesgearsweakness Don’t let the voice of other people’s opinion drown your inner voice. Steve Jobs opinionvoicepeople Love what you do...Don't settle Steve Jobs settling Design is not just what it looks like and feels like. Design is how it works. Steve Jobs businessworkinspiring For the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were the last day of my life, would I want to do what I am about to do today?' And whenever the answer has been 'No' for too many days in a row, I know I need to change something. Steve Jobs changemotivationalinspirational It's hard to tell with these Internet startups if they're really interested in building companies or if they're just interested in the money. I can tell you, though: If they don't really want to build a company, they won't luck into it. That's because it's so hard that if you don't have a passion, you'll give up. Steve Jobs giving-upmoneyinspirational When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. Steve Jobs obvious-thingscreativityartist You go to your TV to turn your brain off. You go to the computer when you want to turn your brain on. Steve Jobs wantbraininspirational You have to be burning with "an idea, or a problem, or a wrong that you want to right." If you're not passionate enough from the start, you'll never stick it out. Steve Jobs passionleadershipmotivational I mean, some people say, 'Oh, God, if [Jobs] got run over by a bus, Apple would be in trouble.' And, you know, I think it wouldn't be a party, but there are really capable people at Apple. My job is to make the whole executive team good enough to be successors, so that's what I try to do. Steve Jobs runningjobslife Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. Steve Jobs life-changinghard-workchange Innovation is the only way to win. Steve Jobs innovationwinningway I was actually a fruitarian at that point in time. I ate only fruit. Now I'm a garbage can like everyone else. And we were about three months late in filing a fictitious business name so I threatened to call the company Apple Computer unless someone suggested a more interesting name by five o'clock that day. Hoping to stimulate creativity. And it stuck. And that's why we're called Apple. Steve Jobs garbage-canscreativitybusiness The important point is to not just follow your passion but something larger than yourself. Steve Jobs follow-your-passionpassion The journey is the reward Steve Jobs inspiringinspirationallife Sometimes life hits you in the head with a brick. Don't lose faith. Steve Jobs motivationalinspirationallife