Uber is efficiency with elegance on top. That’s why I buy an iPhone instead of an average cell phone, why I go to a nice restaurant and pay a little bit more. It’s for the experience. Travis Kalanick More Quotes by Travis Kalanick More Quotes From Travis Kalanick I've had failures myself before Uber. Travis Kalanick had before myself uber Uber riders are the most affluent, influential people in their cities. Travis Kalanick most riders uber people In many ways, we look at Uber as the safety net for a city. Travis Kalanick city look uber safety I call it dark energy. If you are unreliable, customers just disappear. Travis Kalanick just you energy dark