We need to move from comparative advantage to perpetual advantage. Max McKeown More Quotes by Max McKeown More Quotes From Max McKeown Strategy and culture should have breakfast together. Max McKeown should-have together culture A great strategy meeting is a meeting of minds. Max McKeown strategy meetings mind The real heart of strategy is the strategist. Max McKeown strategy real heart Following the rules of your industry will only get you so far. Max McKeown provoking thought-provoking following All failure is failure to adapt, all success is successful adaptation. Max McKeown adaptation successful Change is not overcoming inertia as much as it is redirecting, guiding, tweaking what already is and what has already happened. We must believe that we can make choices and that those choices can alter the future. Max McKeown choices overcoming believe Dont be a life spectator.. take the plunge. Max McKeown plunge spectators The task of the strategist and leadership team is to reduce uncertainty in the areas that they can directly influence in order to pursue attractively difficult objectives. Max McKeown tasks team order Change is inevitable, progress is not. Max McKeown change-is-inevitable inevitable progress Innovation is new stuff that is made useful. Max McKeown innovation made stuff Give serious thought to why your company should care about your strategy. Specifically, find problems that the board wants to be solved. What are senior managers scared of? Part of becoming a credible strategic thinker is learning effective approaches to selling ideas for your situation. You’ll know that you’re getting better at selling (or pitching) strategy when managers start coming to you when there is strategic thinking to be done. Max McKeown senior ideas thinking Strategists who don’t take time to think are just planners. Max McKeown time-to-think take-time thinking With a clever strategy, each action is self-reinforcing. Each action creates more options that are mutually beneficial. Each victory is not just for today but for tomorrow. Max McKeown victory self clever If you change the rules of the market, you can be more successful than your competitors. Max McKeown competitors successful ifs Brilliant strategy is the best route to desirable ends with available means. Max McKeown strategy brilliant mean Strategy is about shaping the future. Max McKeown shaping-the-future strategy business The smart strategist allows strategy to be shaped by events. Good reactions can make great strategy. Strategy involves competition of goals, and the risk is the difference between those goals and the ability of the organization to achieve them. So part of the risk is created by the strategy. Max McKeown smart differences organization Doing nothing requires effort. Over time, that effort is greater than the effort necessary to improve, or move somewhere better. The trick is to redirect energy. Max McKeown effort energy moving Our need for innovation has shifted power closer to the source of that power-Us. We are the future. Max McKeown innovation source needs Corporate strategy is usually only useful if you get people engaged with helping you to make it work. Max McKeown strategy helping people
