What do we actually seek from food? It's not calories, nor is it volume or mass. It is, in fact, nutrition: micronutrients, which include vitamins, minerals, antioxidants, and phytochemicals. These are components by which food can be assessed a value, and therefore, a decision can be objectively made as to whether it's worth eating.

Brendan Brazier

Categorized in : Facts Decision Vitamins

The closest you can get to perfection is constant improvement. by Brendan Brazier

The closest you can get to perfection is constant improvement.

Brendan Brazier

constant improvement perfection

Many people put up with things that are unpleasant but tolerable, rather than changing them; their situation needs to become unbearable before they take action

Brendan Brazier

unbearable people needs

Once I learned how to be a healthy vegan by eating the right foods my performance improved dramatically.

Brendan Brazier

vegan healthy eating

Stress is like fire: When controlled and used for a purpose, it serves us well. Left unbridled, it can consume us.

Brendan Brazier

stress purpose fire

Being vegan doesn't make you a stronger, better athlete. But it allows you to make yourself a stronger, better athlete.

Brendan Brazier

vegan stronger athlete

It's not volume, nor is it calories that we biologically hunger for. It's micronutrients. And until we receive enough, the hunger signal will continually urge us to eat. Thankfully, there's a simple fix: nutrient-dense food.

Brendan Brazier

hunger simple enough

Energy is like money; once spent, it's gone. However, it is possible to make an investment, as opposed to an expenditure, that yields a return.

Brendan Brazier

yield energy gone

Without an adequate supply of micronutrients, not only are we less likely to sleep deeply, recover briskly from exercise, ward off sickness, and fully exploit our brainpower, we get hungry. And we stay hungry.

Brendan Brazier

adequate exercise sleep

In fact, the number one reason for obesity in North America is simple: over consumption. And we over consume because we're hungry.

Brendan Brazier

simple numbers america

Since a calorie is a measure of food energy, you may understandably assume that the more calories you consume, the more energy you'll have. I certainly believed that. Conventional sports nutrition books had me convinced of it. Yet, in practice, we see that clearly isn't the case.

Brendan Brazier

practice sports book

Our hunger signal will remain active until we take in an adequate... by Brendan Brazier

Our hunger signal will remain active until we take in an adequate supply of nourishment.

Brendan Brazier

signals hunger adequate

The Complete Idiots Guide to Eating Raw is ideal for anyone looking to seamlessly adopt eating habits that will benefit overall health and boost athletic performance.

Brendan Brazier

idiot athletic benefits