What I learned from that loss, and also another loss that I'm going to talk about later, was that when you're there, it's not good enough to be there, when you're there, you better walk away with that ring. Don Shula More Quotes by Don Shula More Quotes From Don Shula Because, they're only thinking about one team when that game's over. Before the game, they're talking about two football teams. When the game's over, there's only one winner. Don Shula team football sports Peyton Manning is doing things that I think no other quarterback in the history of the league has done at the line of scrimmage... I just think they are a team right now that's got a real chance to run the table. Don Shula real running sports I coached against Dave the last couple of years, and I was very proud to be the first time a father ever coached against his son. He beat me for 30 minutes the first time and 59 and a half minutes the second time. Don Shula couple sports father And my rookie contract, my first rookie contract was for $5,000. Don Shula rookies contracts firsts He wants to be his own man and be recognized for what he's done. He's not asking for anything because of his name. That was a tough situation to go into at Alabama, but he probably wouldn't have been given the job if the situation would have been different. Don Shula jobs sports men I never felt I knew it all. I always felt there's something new to learn, something new to do. Don Shula new something never always Success is not forever and failure isn't fatal. Don Shula success-is failure forever success You try to shut the criticism out, but it's pretty hard to do. You see people on the street, friends, people that you know are in your corner, and they come and tell you how bad they feel, and that's not the kind of conversation you want. I don't want anyone to feel bad for me. Don Shula me you friends people I'm not going to worry about the critics until some of my peers start saying I'm a softie. Don Shula saying some start worry I don't want a player that's content with not playing... But we wanted to play the guys that got us here. Don Shula here us want play I can't control the criticism. It's something you certainly don't appreciate, but by the same token, everybody is entitled to their opinion. Don Shula control you appreciate opinion The thing we found out was, when you get to a Super Bowl, both teams are treated the same, talked about in glowing terms. But when the game is over, only the team that won matters. Don Shula matters game you team When you're 0-2 in the Super Bowl, they say unkind things about you. They say, 'He can't win the big one.' And that's the worst thing that can be said about you. Don Shula they-say say win you Losing a Super Bowl destroys all the good things that happened to get you there. Don Shula good you good-things losing