What's been unique about our acquisition is that Google is leaving us independent. That actually means that the company is structured the same... We really are a company within a company. Noam Bardin More Quotes by Noam Bardin More Quotes From Noam Bardin Our original plan when we founded Waze was to sell the data, and we could keep it ad-free that way. Noam Bardin keep plan data way We discovered that there are actually fewer companies actually buying data. Noam Bardin discovered companies data buying If you turn on ABC 7 in the morning San Francisco, you'll see them using an iPad with Waze on it, and actually talking about. Noam Bardin see you morning talking Basically we've taken our data and packaged it for TV station, and in return, they use us on air, and we get distribution. Noam Bardin us get data air What search is for the Web, maps are for mobile. Noam Bardin web search mobile maps Advertisers want to get to mobile, and they don't want banner ads. Noam Bardin get banner mobile want We struggle with this every single day - will third-party apps have room in the future of ecosystems? Noam Bardin will day future struggle Overall, there isn't much difference between a high-end Android and iOS phone, despite the fact that Android is a knockoff of iOS. Noam Bardin android fact phone difference Samsung and Apple seem to think that they're going to provide everything. Apple believes services will drive hardware, while Google wants to own each user regardless of hardware, so you have differing philosophies. Noam Bardin drive will think you You can see that tight integration, as Facebook and Twitter now have with iOS, makes the overall user experience better for both the partner and for Apple. Noam Bardin partner better you experience We want to save every driver five minutes a day. Noam Bardin save driver day want Using Waze, they're saving time on the road, money on gas, and emissions into the environment - a proposition they really can't turn down. But more than that, drivers use Waze because they feel they are part of a community, working together to overcome the global headache that is traffic. Noam Bardin community money together time Maps are living, breathing organisms that change on a daily basis: You see it in new roads, bridge closures, and demolitions. Noam Bardin roads daily you change It's not in the interest of most mapping companies to make those changes as they occur, but if you give the power to local people, you can be sure that you're always getting the best information from the folks that actually drive those roads every day. Noam Bardin best day you power Can we get the average person on his way to work to pick someone up and drop them off once in a while? Noam Bardin person someone work way Maybe at the end of the day, instead of a neighbor picking you up, a robot picks you up. Noam Bardin end-of-the-day end day you Larry Page, Brian McClendon, and the Google Maps teams have been following our progress closely and are excited about what we've accomplished. Noam Bardin about google excited progress We are excited about the prospect of working with the Google Maps team to enhance our search capabilities and to join them in their ongoing efforts to build the best map of the world. Noam Bardin search best team world We will continue to make a real impact on drivers globally, helping them save time and money while making everyone's daily commute a bit more efficient and fun. Noam Bardin daily money time fun If you look at it now from the Google perspective, how do you make billions of dollars? Hundreds of millions doesn't count anymore; how do you make billions? And that's the question we've been tasked. Is this a Google-scale business, or is this a nice business for a startup? Noam Bardin look you perspective business
