When my books came out, they started selling but they started selling at a relatively consistent but low pace. And they started to pick up the pace. Simon Sinek More Quotes by Simon Sinek More Quotes From Simon Sinek All these companies that grew to any sizable proportions were all founded with a belief or a cause bigger than their products or services. It was their products or services that helped them bring that cause to life. Simon Sinek bigger causes belief You [should] persist even though there are some short-term stresses and even though there is some uncertainty, because it's the right thing to do. Simon Sinek stress term should Good marketing speaks to human beings - the way human beings understand and take in information. Simon Sinek information marketing way Leadership is a choice to protect the person to the left of us, and protect the person to the right of us, and sometimes that may come at a cost. It may cost us our benefits, it may cost us our comfort, it may sometimes cost us our perks, whatever it is, credit. Simon Sinek cost choices comfort Leadership is a choice. It's not a rank, it's a choice. I know many people who are at the top of their organization who have authority. We have to do what they say because they have authority over us. But they're not leaders. We wouldn't follow them. They may be at the top of the company but they're not leaders. Simon Sinek choices organization people The leader's job is to lead and protect. Not have all the answers, not know everything to do, not to micromanage and tell people what to do or how to do it. A leader's job is to lead and protect. That's their job, and it's the people within the organization - their job is to get the work done. Simon Sinek organization jobs people We invest in things like the future, like our children, like education. In other words, we invest in things that we understand we will not see an immediate return of investment but everybody knows it will have a positive impact and you can easily measure it over the course of time. Your why is exactly the same thing. Simon Sinek impact return children I'm investing in myself, I'm investing in others and I'm investing in my cause. I know if I persist it will pay back in dividends and it always does. Simon Sinek investing doe pay I don't consider myself an expert in the why. I don't consider myself an expert in leadership. I consider myself a student of leadership and I consider myself a student of the why. I'm constantly learning and I'm constantly looking for opportunities where it it will fail. Simon Sinek students experts opportunity I can't stand those people, speakers in a room, they say this all the time, "If I can just help one person in this room, I've done my job." You have an audience of 500 people and your standard of success is one person? That's terrible. If you help one person in the room, you're an abject failure. You have to change something. Simon Sinek done jobs people
