When we invest in a place, it's not for a project. It's for the long-term, the World Cup is just the first step into a country. It's a launchpad for us.

Jon Burns

Categorized in : Top News

Whether you're in a host city or back at home watching it on TV ... it captures you, i just love the passion.

We do football tours with a difference, they get to watch games, drink beer in a bar ... but for a huge chunk of our time, we go out to people in need.

I suddenly saw all the fans around me and ... it was like an untapped army, and I started asking myself, 'What could I do if we could mobilize some of these people to do some good?'.

Football's always had the ability to break down barriers, we're t... by Jon Burns

Football's always had the ability to break down barriers, we're taking it a step further.

We try to create opportunities for the local people, we're not here to save anybody or solve anything. We're here to do our bit.

Lots of guys come and kind of get it in their blood, that's what we're about. ... And that is a movement.

Within a couple days, they're just part of a team. And it's a tight team. There's a lot of fun, a lot of joking, and guys become friends for life.