Writing headlines is a specialty - there are outstanding writers who will tell you they couldn't write a headline to save their lives. Bill F. Walsh More Quotes by Bill F. Walsh More Quotes From Bill F. Walsh I caution against beginning or ending a quotation with ellipses. Bill F. Walsh quotation ending against beginning If any sort of error is inexcusable, it's an incorrect phone number. One of the cardinal rules of copy editing is that every phone number published must be checked. Bill F. Walsh copy phone rules editing Machines aren't replacing proofreaders at all. Copy editors, who proofread and much, much more, use spellcheck as a tool but read every word that appears in the paper. Bill F. Walsh copy more who paper Writers' bedtimes vary, but few have been spared the shock of a copy editor's early wake-up call. Bill F. Walsh copy call early shock A harsh reality of newspaper editing is that the deadlines don't allow for the polish that you expect in books or even magazines. Bill F. Walsh newspaper you editing reality Nothing is more effective than sincere, accurate praise, and nothing is more lame than a cookie-cutter compliment. Bill F. Walsh more nothing praise compliment