You don't have to do a lot of quantity. It's the quality that counts.

Bruno Zheng Wu

Categorized in : Quality Quantity

I tend not to worry about what the perception is. I think people have their different views over different things. They have different opinions over different business models and over different business interests.

views people thinking

Chinese movies are not just about making Chinese local movies. It's about the Chinese money, the Chinese creativeness participating in a global movie. The problem is not the government not supporting this, they of course support this big time. The problem is whether other people are capable of doing the same thing I'm doing.

support government people

If you watch a Chinese movie with subtitles, it's just like watching an Arabic movie with Chinese subtitles. That explains why you can't take Chinese language movies and expect them to go abroad.

chinese language watches

I'm keen on making English language movies. English is still the global language and we can't change that.

english-language cant-change language

The moment you have subtitles and you have to speak Chinese, you already limit your global audience.

chinese limits speak

I am financing global pictures with global talents. Of course I will bring in the Chinese elements, yet you have to have global talents to create a global picture.

chinese elements talent

Hollywood is a symbol of global movies, it's not just American movies. It's become a platform and a melting pot; it's for all the talents and capital from all over the globe.

melting talent hollywood

I don't believe Chinese movies should only have Chinese cast and talents shooting it with a Chinese story.

chinese stories believe

I always follow the rules. No fake co-productions. I know how to make content agreeable and acceptable.

acceptable know-how fake

If you don't have a deal, you wind up losing money.

deals losing wind

I personally think that Hollywood agencies ought to play a much better role in the development of Chinese films. Otherwise they're missing out on a lot of opportunities.

agency opportunity thinking

I invest in people. I think: people first, projects second.

people firsts thinking

I think anybody who tries to follow the conventional Hollywood rule, will probably be better liked than the ones who try to think a little bit out of the box.

hollywood trying thinking

I'm a classic movie person. I love action movies, too, but when I grew up I didn't have much action movies.

classic-movie grew-up action