Amy Seidenwurm

The sound adjusts itself when you move your head, so you get a slightly different balance of players in the orchestra if you look at Gustavo (Dudamel) versus if you look at the violins versus if you look at the back of the room. I think that helps you feel very present and within the experience yourself.

We’re taking it all around the city, mostly to people that we think don’t come here, whether they’re not interested in classical music, because they haven’t had a chance to check it out, or they don’t have the financial means or transportation to get downtown, the idea is just bringing the concert hall to LA.

Lots of people are a bit intimidated by classical music; merge that with a really cool new technology (and) we hope that people who maybe didn’t know they love classical music now know they do and that there’s a renewed interest in a really great art form.