Johann Joachim Winckelmann Professions : Art Historian Born : December 9, 1717 Died : June 8, 1768 Browse All Authors Top 5 quotes by Johann Joachim Winckelmann The only way for us to become great, or even inimitable if possible, is to imitate the Greeks. Johann Joachim Winckelmann greek ifs way Color contributes to beauty, but it is not beauty. Color should have a minor part in the consideration of beauty, because it is not color but the structure that constitutes its essence. Johann Joachim Winckelmann color essence should-have Unity and simplicity are the two true sources of beauty. Johann Joachim Winckelmann simplicity beauty two Grace can never properly be said to exist without beauty; for it is only in the elegant proportions of beautiful forms that can be found that harmonious variety of line and motion which is the essence and charm of grace. Johann Joachim Winckelmann essence grace beautiful Art is the daughter of pleasure. Johann Joachim Winckelmann pleasure daughter art Similar Authors Andrew Graham-Dixon art-historian Erwin Panofsky art-historian Meyer Schapiro art-historian Kirk Varnedoe art-historian Simon Schama art-historian T. J. Clark art-historian All Authors