Julius Shulman Professions : Photographer Born : October 10, 1910 Died : July 15, 2009 Browse All Authors Top 6 quotes by Julius Shulman The camera is the least important element in photography. Julius Shulman cameras important photography I sell architecture better and more directly and more vividly than the architect does... The average architect is stupid. He doesn't know how to sell. He's not a merchandiser. He doesn't know how to express his own image. He doesn't know how to create a design of his image... And I do it. I've done it all my career over half a century, and it gets better. Julius Shulman careers stupid average The key to my work is that I stopped, physically, to observe something. I raised my camera and recorded my observations. Julius Shulman observation cameras keys I'm not modest about myself. I know for a fact that I am good. But good in the sense that I can put things together. I expound vociferously to students of architecture and photography, the significance of design. A photograph is a design in which you assemble thoughts in your mind. Julius Shulman design photography mind What good is a dream house if you haven't got a dream? Julius Shulman havens dream house And I was very successful at baby photography... Strange isn't it? Because some of my portraits of babies were - I used dramatic lighting, shadow lighting, and I didn't use flash. We didn't have flash in those days, we just had floodlights, and I was photographing babies as I would an object - an inanimate object, for that matter. Julius Shulman photography successful baby Similar Authors Inge Morath photographer Bert Stern photographer Brent Stirton photographer Bunny Yeager photographer Burt Glinn photographer Bruno Barbey photographer All Authors