Marc Watson

The appetite for the local players to hold all of the available sports content exclusively has reduced and the appetite to spend ever-increasing amounts of money on sports content has also reduced, because of that, rights fees have started to fall in the UK. That has created opportunities for players like us to come in and buy rights for what we consider to be a good price.

We've made a great start with two of the biggest leagues in the world and we'll be the only place to see matches like El Classico.