Cravings are what drive habits. And figuring out how to spark a craving makes creating a new habit easier. Charles Duhigg More Quotes by Charles Duhigg More Quotes From Charles Duhigg Hiding what you know is sometimes as important as knowing it. Charles Duhigg importantknowingsometimes Making your bed every morning is correlated with better productivity, a greater sense of well-being, and stronger skills at sticking with a budget. Charles Duhigg strongerskillsmorning For a habit to stay changed, people must believe change is possible. Charles Duhigg habitbelievepeople Small wins are a steady application of a small advantage. Charles Duhigg small-winsadvantagewinning Habits are malleable throughout your entire life. Charles Duhigg habit Habits, scientists say, emerge because the brain is constantly looking for ways to save effort. Charles Duhigg effortbrainway Between calculated risk and reckless decision-making lies the dividing line between profit and loss. Charles Duhigg decisionlosslying The best agencies understood the importance of routines. The worst agencies were headed by people who never thought about it, and then wondered why no one followed their orders. Charles Duhigg agencyorderpeople If you dress a new something in old habits, it’s easier for the public to accept it. Charles Duhigg old-habitsacceptingdresses It is facile to imply that smoking, alcoholism, overeating, or other ingrained patters can be upended without real effort. Genuine change requires work and self-understanding of the cravings driving behaviours. Charles Duhigg self-understandingeffortreal A movement starts because of the social habits of friendship and the strong ties between close acquaintances. It grows because of the habits of a community, and the weak ties that hold neighborhoods and clans together. And it endures because a movement's leaders give participants new habits that create a fresh sense of identity and a feeling of ownership. Charles Duhigg tiesstronggiving Then one day, we’ll put the reward in the old place, and put in the rat, and, by golloy, the old habit will rememerge right away. habits never really disappear. They’re encoded into the sturctures of our brain, and that’s a huge advantage for us, because it would be awful if we had to relearn how to drive after every vacation. The problem is that your brain can’t tell the difference between bad and good habits, and so if you have a bad one, it’s always lurking there, waiting for the right cues and rewards. Charles Duhigg old-habitsvacationdifferences Companies aren’t families. They’re battlefields in a civil war. Charles Duhigg civil-warcompanywar What studies say the number one best way to start an exercise habit is to give yourself a reward that you genuinely enjoy. Charles Duhigg exercisenumbersgiving When people have a willpower failure, it's because they haven't anticipated a situation that's going to come along. Charles Duhigg willpowersituationpeople As people strengthened their willpower muscles in one part of their lives—in the gym, or a money management program—that strength spilled over into what they ate or how hard they worked. Once willpower became stronger, it touched everything. Charles Duhigg willpowerstrongerpeople The same process that makes AA so effective—the power of a group to teach individuals how to believe—happens whenever people come together to help one another change. Belief is easier when it occurs within a community. Charles Duhigg communitybelievepeople Willpower isn’t just a skill. It’s a muscle, like the muscles in your arms or legs, and it gets tired as it works harder, so there’s less power left over for other things. Charles Duhigg tiredhard-workskills But countless studies have shown that a cue and a reward, on their own, aren't enough for a new habit to last. Only when your brain starts expecting the reward--craving the endorphins or sense of accomplishment--will it become automatic to lace up your jogging shoes each morning. The cue, in addition to triggering a routine, must also trigger a craving for the reward to come. Charles Duhigg shoesaccomplishmentmorning There's a natural instinct embedded in friendship, a sympathy that makes us willing to fight for someone we like when they are treated unjustly. Charles Duhigg natural-instinctembeddedfighting
