Experiencing the world through Endless secondhand information isn't enough. If we want authenticity we have to initiate it. Travis Rice More Quotes by Travis Rice More Quotes From Travis Rice I knew Shin [Biyajima] a little bit early on, but it's funny because where I really met Shin, and where he made a strong impression on me, was in Jackson Hole. I sledded back to a secret zone way deep in the Jackson backcountry to some freeriding. I got out there and followed some snowmobile tracks figuring it's just some snowmobilers. Travis Rice track strong secret We were looking at weather and our relationships with weather. It goes to a few other places, and I don't want to spoil anything, so I won't go into it, but it's about a willingness to expose oneself a little bit more and share something openly and honestly. It's more than just landing tricks. Moving forward, this is just another stepping stone. Travis Rice moving-forward want weather It was just on a whole other level, getting to experience and ride that terrain. We spent a fair amount of time in the Hakuba Valley. Travis Rice valleys levels whole I actually enjoyed getting lost in Japan's backroads, finding myself in a wasabi farm. Travis Rice finding-myself getting-lost japan I'm passionate about capturing amazing snowboarding action. I get so much out of the artistic endeavor of even getting one amazing shot in a pristine environment, using specialist cameras to showcase how fun and dynamic snowboarding is. That's what I live for. Travis Rice snowboarding cameras fun What you ride and how you choose to ride is such a dynamic part of what this contest [ Ultra Natural] is built for. Travis Rice ultras contests natural One of the deep routed motivations for looking at our connection to snow and its journey to our mountains came from Bryan Iguchi, who I rode with a lot when I was just a teenager. Travis Rice teenager motivation journey We faced blizzards, sub-zero temperatures, and of course dangerous snow conditions and vertiginous drops. That's what you get when you're working with fickle mother nature - you start out with a solid plan and it always changes, so you have to evolve and adapt. Travis Rice zero mother snow One of the proudest things for me with this film [The Fourth Phase] is that year after year we put ourselves right out there making it and no one got seriously injured. Travis Rice phases film years There's no doubt 'normal' is changing - spring actually came a month early in Alaska, for example, and we had to stop filming. Travis Rice alaska doubt spring We needed to do "Community Project" to feel comfortable doing our own thing, and then "That's It That's All" was this experiment with camera technology and shooting snowboarding a little differently. "Art of Flight" was that dream of "That's it That's All" realized. Then we didn't want to make an "Art of Flight 2," so we stepped back and tried to take a different approach to create a more multi-faceted film. "The Fourth Phase" has more of a storyline, and it was much more personal for me. Travis Rice technology dream art I think it mostly comes down to trying to align with people who are down with a mission and will bring optimism. Travis Rice optimism people thinking The Tokyo Dome Big Air contest (in 2003) was my first trip to Japan. I think I won it with a double back or something. Those events were fun. I was underaged, like 19 or 20, and going over to Japan in the very beginning was insane. It was amazing. Travis Rice air fun thinking When I finally got to go ride the mountains in Japan, it blew my mind. Travis Rice mountain japan mind Apart from those other riders there is a whole production team [ of The Fourth Phase] behind the cameras too, hauling hundreds of kilos of fragile and awkward filming equipment up those same frozen landscapes. They're the real heroes. Travis Rice team real hero I've been to Japan so many times, but I still constantly stumble across things that are so foreign to me. Travis Rice japan stills The whole goal with this thing [Ultra Natural] from the start was to really let rider's style define them and their line choice. Travis Rice style choices goal I'm very much looking forward to doing nothing fixed, just riding for fun. Travis Rice riding doing-nothing fun We started out making a film [ The Fourth Phase] about the incredible snow we get at home in Wyoming, the journey soon macroed out into this epic 16,000 mile trip around the North Pacific, taking us to locations in Japan, Alaska, the Kamchatka Peninsula in far-eastern Russia, and back to Jackson Hole, Wyoming. Travis Rice epic journey home Even getting one amazing shot in a pristine environment is what I live for. Travis Rice pristine shots environment