I was the first to promote The Beatles in the States, and Ed Sullivan called me first about them before he ever booked them on his television show. Sid Bernstein More Quotes by Sid Bernstein More Quotes From Sid Bernstein My secret to success is that I've always loved good music and people. Sid Bernstein secret-to-successsecretpeople Over 55,000 people saw the Beatles at Shea Stadium. We took $304,000 - the greatest gross ever in the history of show business! Sid Bernstein stadiumssawspeople John Lennon was brilliant, so gifted, so giving. He was the Bach, Beethoven, the Rachmaninoff of our time. Sid Bernstein lennonbrilliantgiving It shouldn't just be about money. It should be about loving what you do. Sid Bernstein lovingjustyoumoney The players in the promotion business today are, by and large, not in it for the art anymore. It's all about how many bucks can you make on a concert. Sid Bernstein youbusinesstodayart I went to James Monroe High School, a big school in the East Bronx. My first promotion was the first alumni reunion dance. I got all the names and addresses out of the yearbook. It came off very well. Sid Bernstein reunionhigh-schooldanceschool I loved England's gentility and its civility. I'm from the Bronx, with a Bronx accent. I love the beauty of its language, the ways it's spoken. I love the green grass of England and the flowers. Sid Bernstein flowersgreenbeautylove The Beatles were no trouble... lots of girls. The Stones were black-jacketed guys, a rough crowd. A whole different scene between the Stones' black leather jackets and the Beatles' pretty-dressed girls with the ribbons in their hair, teenagers standing on the seats screaming, nothing broken. Sid Bernstein nothingblackbrokenhair
