It is obvious that the newspaper produces the opinion of the readers. Umberto Eco More Quotes by Umberto Eco More Quotes From Umberto Eco American coffee can be a pale solution served at a temperature of 100oC Umberto Eco espresso temperature coffee There is a constant in the average American imagination and taste, for which the past must be preserved and celebrated in full-scale authentic copy; a philosophy of immortality as duplication. It dominates the relation with the self, with the past, not infrequently with the present, always with History and, even, with the European tradition. Umberto Eco self philosophy past Only an unhinged movie survives as a disconnected series of images, of peaks, of visual icebergs. It should display not one central idea but many. It should not reveal a coherent philosophy of composition. It must live on, and because of, its glorious ricketiness. Umberto Eco should philosophy ideas The print does not always have the same shape as the body that impressed it, and it doesn't always derive from the pressure of a body. At times it reproduces the impression a body has left in our mind: it is the print of an idea. Umberto Eco mind doe ideas The monkish vows keep us far from that sink of vice that is the female body, but often they bring us close to other errors. Can I finally hide from myself the fact that even today my old age is still stirred by the noonday demon when my eyes, in choir, happen to linger on the beardless face of a novice, pure and fresh as a maidens? Umberto Eco errors eye age The faith a movement proclaims doesn't count: what counts is the hope it offers. All heresies are the banner of a reality, an exclusion. Scratch the heresy and you will find the leper. Every battle against heresy wants only this: to keep the leper as he is. Umberto Eco scratches battle reality A secret is powerful when it is empty. Umberto Eco empty powerful secret Two cliches make us laugh. A hundred cliches move us. For we sense dimly that the cliches are talking among themselves, and celebrating a reunion. Umberto Eco talking two moving There are two kinds of friendship: one is genuine affection, the other is inability to refuse. Umberto Eco inability stupidity two When all the archetypes burst out shamelessly, we plumb the depths of Homeric profundity. Two clichés make us laugh but a hundred clichés moves us because we sense dimly that the clichés are talking among themselves, celebrating a reunion. . . . Just as the extreme of pain meets sensual pleasure, and the extreme of perversion borders on mystical energy, so too the extreme of banality allows us to catch a glimpse of the Sublime. Umberto Eco laughter pain moving A democratic civilization will save itself only if it makes the language of the image into a stimulus for critical reflection - not an invitation for hypnosis. Umberto Eco hypnosis reflection civilization You are always born under the wrong sign, and to live in this world properly you have to rewrite your own horoscope day by day. Umberto Eco horoscopes this-world world Nothing is more fleeting than external form, which withers and alters like the flowers of the field at the appearance of autumn. Umberto Eco autumn flower fall Whenever a poet or preacher, chief or wizard spouts gibberish, the human race spends centuries deciphering the message. Umberto Eco race religion thinking Mystical additions and subtractions always come out the way you want. Umberto Eco subtraction want way In the construction of Immortal Fame you need first of all a cosmic shamelessness. Umberto Eco construction needs firsts If two things don't fit, but you believe both of them, thinking that somewhere, hidden, there must be a third thing that connects them, that's credulity. Umberto Eco witty science believe The postmodern reply to the modern consists of recognizing that the past, since it cannot really be destroyed, because its destruction leads to silence, must be revisited: but with irony, not innocently. I think of the postmodern attitude as that of a man who loves a very cultivated woman and knows he cannot say to her, I love you madly, because he knows that she knows (and that she knows that he knows) that these words have already been written by Barbara Cartland. Still, there is a solution. He can say, As Barbara Cartland would put it, I love you madly. Umberto Eco attitude love past The ideology of this America wants to establish reassurance through Imitation. But profit defeats ideology, because the consumers want to be thrilled not only by the guarantee of the Good but also by the shudder of the Bad. Umberto Eco guarantees want america That day, I began to be incredulous. Or, rather, I regretted having been credulous. I regretted having allowed myself to be borne away by a passion of the mind. Such is credulity. Umberto Eco credulity passion mind