To get something new done you have to be stubborn and focused, to the point that others might find unreasonable. Jeff Bezos More Quotes by Jeff Bezos More Quotes From Jeff Bezos I knew that if I failed I wouldn't regret that, but I knew the one thing I might regret is not trying. Jeff Bezos regret motivation inspiring What's dangerous is not to evolve. Jeff Bezos dangerous evolve We are our choices. Build yourself a great story. Jeff Bezos our-choices choices stories Do something you're very passionate about, and don't try to chase what is kind of the "hot passion" of the day. Jeff Bezos passion hot trying I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out. Jeff Bezos innovation way thinking Percentage margins don't matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that. Jeff Bezos percentages dollars what-matters It's not an experiment if you know it's going to work. Jeff Bezos experiments going-to-work inspirational We've had three big ideas at Amazon that we've stuck with for 18 years, and thy're the reason we're successful: Put the customer first. Invent. And be patient. Jeff Bezos educational successful years The Net is pretty cool, but the physical world is the best medium ever. Jeff Bezos mediums world We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better. Jeff Bezos business success jobs Go to bed early and wake up early. The morning hours are good. Jeff Bezos up-early bed morning If you're not doing something that people will remark on, then it's going to be hard to generate word of mouth. Jeff Bezos word-of-mouth mouths people If you're not stubborn, you'll give up on experiments too soon. And if you're not flexible, you'll pound your head against the wall and you won't see a different solution to a problem you're trying to solve. Jeff Bezos wisdom inspiring inspirational My view is there's no bad time to innovate. Jeff Bezos bad-times views If you build a great product or service, people will talk about it. But it starts with having something that's worth talking about. Jeff Bezos products talking people Cleverness is a gift, kindness is a choice. Jeff Bezos cleverness choices kindness Word of mouth is very powerful. Jeff Bezos word-of-mouth powerful mouths What we need to do is always lean into the future; when the world changes around you and when it changes against you - what used to be a tail wind is now a head wind - you have to lean into that and figure out what to do because complaining isn't a strategy. Jeff Bezos complaining wind world If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends. Jeff Bezos media business inspirational Though we are optimistic, we must remain vigilant and maintain a sense of urgency. Jeff Bezos vigilant sense-of-urgency optimistic