What I've been surprised by is not how different people are, but how similar they are. There are certain types of Airbnb people, and they are in every city in the world - it's just that in some cultures, there is more of a generational divide. Brian Chesky More Quotes by Brian Chesky More Quotes From Brian Chesky Having a clear mission and making sure you know that mission and making sure that mission comes through the company is probably the most important thing you can do for both culture and values. Brian Chesky missions important culture Culture is simply a shared way of doing something with passion. Brian Chesky passion culture way In June 2010, I moved out of my apartment and I have been mostly homeless ever since, off and on. I just live in Airbnb apartments and I check in every week in different homes in San Francisco. Brian Chesky san-francisco june home The stronger the culture, the less corporate process a company needs. When the culture is strong, you can trust everyone to do the right thing. People can be independent and autonomous. They can be entrepreneurial. Brian Chesky independent strong people I'm not saying the whole world will work this way, but with Airbnb, people are sleeping in other people's homes and other people's beds. So there's a level of trust necessary to participate that's different from an eBay or Facebook. Brian Chesky ebay home sleep In organizations (or even in a society) where culture is weak, you need an abundance of heavy, precise rules and processes. Brian Chesky organization culture needs When you start a company, it's more an art than a science because it's totally unknown. Instead of solving high-profile problems, try to solve something that's deeply personal to you. Ideally, if you're an ordinary person and you've just solved your problem, you might have solved the problem for millions of people. Brian Chesky trying people art There's no such thing as a good or bad culture, it's either a strong or weak culture. And a good culture for somebody else may not be a good culture for you. Brian Chesky strong may culture Companies that hire employees..that are deeply passionate create companies that customers are really really passionate about, and those are the companies that have strong brands. Brian Chesky employee passionate strong Whatever career you're in, assume it's going to be a massive failure. That way, you're not making decisions based on success, money and career. You're only making it based on doing what you love. Brian Chesky doing-what-you-love careers decision Whatever the press is talking about, they want to keep talking about it. So instead of asking yourself, 'How can I get them to start talking about me?', figure out a way to get yourself involved in what they're already talking about. Brian Chesky asking want talking I think the next big thing in music, and it's kind of because I come from the tech industry, is actually, I think it's the platform... Spotify is incredibly interesting. I think the platform is becoming the star. Brian Chesky stars interesting thinking In June, 2010, I moved out of my apartment and I have been mostly homeless ever since. Brian Chesky homeless apartment june The office is the laboratory and meeting your users is like going into the field. You can't just stay in the lab. And it's not just asking users what they want, it's about seeing what they're doing. Brian Chesky labs office want Don't listen to your parents. Brian Chesky parent Many of us in this industry over the last 10 years are going from a hands-off model... to realizing that's not really enough, that we have to take more responsibility for the stuff on our platform, i think this has been a gradual, maybe too gradual, transition for our industry. Brian Chesky technology We are investing for the long-term, ultimately we're in the business of trust so we have to make these investments to protect our users. Brian Chesky technology We are making the most significant change to our platform to increase the amount of trust in our platform. Brian Chesky technology I'd like to add two this year. Brian Chesky technology I'm not interested in building our own airline or creating just another place on the internet where you can buy a plane ticket, but there is a tremendous opportunity to improve the transportation experience for everyone. Brian Chesky technology