I've been under-estimated myself quite often, and in some ways I quite enjoy it. Sara Davies More Quotes by Sara Davies More Quotes From Sara Davies I understand the highs and lows of building a global business from the ground and taking that initial product idea all the way to the market. Sara Davies understand building business way I've always been very passionate about investing time in and sharing my expertise with other entrepreneurs. Sara Davies sharing always passionate time Crafter's Companion started life as a big dream in my little university bedroom. Sara Davies bedroom university dream life I've always been creative - I baked, knitted and crocheted with my mum and grandma. Sara Davies been always grandma creative All the other students were going to flash firms in London, but I'm a real homebody and was determined to stay in the North-East. Sara Davies stay london real students That's what us northern people do don't we? Don't mince our words, just say it how it is. Sara Davies words say how people I have learnt this over time, that Peter Jones, you've gotta watch him. Sara Davies over him you time While we might now have expanded into the U.S.A. with our California office, I'm a Coundon girl born and bred and proud that Crafter's Companion is based in the North East of England. Sara Davies born proud girl office Someone suggested elocution lessons but there is no way I am changing my accent, I'm proud of my roots. Sara Davies i-am proud roots way A good 60 per cent of my time I spend travelling, mostly to the U.S., Canada and Germany. Sara Davies good my-time canada time Although I was not a crafter before starting the business, I find it relaxing. Sara Davies find before starting business Of course, juggling a career and a baby is tough but, as it's my business, I pick and choose. Sara Davies choose tough business baby The major gripe I heard was from people who made beautiful cards but couldn't find envelopes to fit them. I realised that if I could provide a product that would make envelopes in any size and out of any paper, I could hit the jackpot. Sara Davies find beautiful cards people It's a myth that you need thousands of pounds to start a business. Sara Davies need start you business There was no way I was going to have a baby and hand him over to a nanny. Sara Davies going over baby way Just because I'm a lot wealthier now doesn't mean I want my kids to grow up differently to how I did. Sara Davies grow-up grow just-because want I worked in my parents' decorating store from six. My mum would get me in every Saturday polishing the paint and straightening the wallpaper for 50p. Sara Davies parents me saturday paint We've had to be innovative, in terms of reaching the customer, and that's all been about making it an experiential shopping environment. Sara Davies customer about shopping environment I get people coming up to me and telling me that they are proud of me for what I've achieved. That is lovely. Sara Davies me lovely proud people I grew up in a little pit village on the outskirts of Durham. Sara Davies little up village grew
