In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts Jeff Bezos More Quotes by Jeff Bezos More Quotes From Jeff Bezos We shouldn't just look past inequality, we should expose it, understand it, question it and fix it. Jeff Bezos top-news Someone energized by competitive zeal may select and be happy in one culture, while someone who loves to pioneer and invent may choose another. Jeff Bezos business Any astronauts on board would have had a very nice journey into space and a smooth return. Jeff Bezos industrials If you can't tolerate critics, don't do anything new or interesting. Jeff Bezos anything new you critics interesting You know you're not anonymous on our site. We're greeting you by name, showing you past purchases, to the degree that you can arrange to have transparency combined with an explanation of what the consumer benefit is. Jeff Bezos name know you past No matter what your mission is, have some notion in your head. Forget the model, whether it's government or nonprofit or profit. Ask yourself the more important question: Is my mission improving the world? Are you sure about it? Seek to disconfirm that all the time. And if you can, change your mission. Jeff Bezos yourself you change time We've had three big ideas at Amazon that we've stuck with for 18 years, and they're the reason we're successful: Put the customer first. Invent. And be patient. Jeff Bezos customer be-patient reason ideas I've always been at the intersection of computers and whatever they can revolutionize. Jeff Bezos whatever computers been always When we build our own colonies, we can do them in near-Earth vicinity, because people are going to want to come back to Earth. Very few people - for a long time, anyway - are going to want to abandon Earth altogether. Jeff Bezos long-time time long people One of the things that I'm very excited about with New Shepard, which is our suborbital tourism vehicle, is using that to get a lot of practice. One of the equilibria that we're at today with space launch is that we don't get to practice enough. Jeff Bezos new space practice today